Hello and happy Tuesday everyone! I’m so excited for another post in the Learn + Love Your Blog Series! Today I want to talk about something that we all encounter daily on our blogs: drafting and publishing posts. Before you hit publish, what steps do you take? Do you proofread one final time, or make sure your post is an SEO super star? Today I’m going to add another item to your pre-publishing to-do list, making sure your post is enhanced with images and design features!
Don’t freak out! I’m not talking about spending hours in Photoshop editing images or designing elements to match each post. Normally, I only include one main image with my blog posts (like the one above) to draw the reader in, and emphasize what I’m talking about. A professor that I’m taking this semester uses fun high quality images as the backgrounds of his PowerPoints. I always remember the discussions and take better notes in that class, because I’m drawn in and focused thanks to a break in monotony with the images! The same applies with blog posts!
Here are some easy ways to make your blog post pop!
1. Make your images fit the width of your content! I know you’ve probably seen and heard this tip time and time again, but I promise it is the truth! Having your text and images align will make your overall design seem more streamlined, and provides for a better read. For example, I make my images fit 700px because the width of my content area (where the blog posts are) is 700px.
If you’re a WordPress user, look to your style sheet (the style.css file) to find the width of your content. If you’re using Blogger, you can launch the theme customizer to find the width of your content area.
2. Use high quality images. Even if you aren’t using an expensive camera to take your blog post photos, they can still be high quality! If you’re using an iPhone, be sure to you the focus and grid features to help you take pictures with. You don’t have to add a ton of filters and effects to produce great photos for your blog posts; sometimes less is more.
Some of my favorite iPhone photography apps are: A Beautiful Mess, SnapSeed, PS Express, and VSCO Cam! A Beautiful Mess is the only app listed here that isn’t free, and I believe it’s one $1-2!
If you aren’t into photography at all, you can still use awesome images in your posts! Hello STOCK PHOTOS! I’m not talking any photos with weird scenes unrelated to your topic. I’m talking about stock photos MADE for bloggers and designers! A great services to find these images (for free I might add) is Death to Stock Photo. They email a photo pack with about 10-12 images to your email once a month, usually with a bonus pack in between. I’d say about 75% of the images on my blog come from this service!
3. Add Text! Even if all you’re doing is restating the post title, text on images is a great way to draw your reader in. And don’t just type words onto photos, make your text pop! Add shapes around your text, change the colors! Here’s an example of how I used text and shapes in my last L+LYB post.
4. Use headers to emphasize important points.
To make certain points in your posts pop (and to break the monotony of having text on text on text), try using headers!
I use headers like these when I’m introducing a list or a new point!
In my weekly wishes posts, I used these headers.
Your headers will be defined in your blog’s main stylesheet. For WordPress users, that’s the style.css file and for Blogger users, that’s the main HTML coding of your blog!
Just these easy steps will help keep your readers engaged and interested. A blog full of great content is awesome, but photos and graphics definitely help give a post more flare.
What do you do to make your blog posts pop?